Author: Franz Malten Buemann

I’m currently running multiple campaigns for my work and I’m looking for different platforms and strategies to find the best performing keywords to use. I’ve been using the keyword planner from Google ads and its very helpful when it comes to increasing my impressions and clicks. Does anyone know any Best practices when it comes to finding the right keyword? submitted by /u/Comfortable-Chair436 [link] [comments]

Thanks to polling services, the ability to reach out to existing or prospective customers is just a few clicks away, allowing businesses to interact directly with the market. Customer surveys, in particular, can be an information goldmine. Tapping into the minds of those who are willing to pay for the service or product you provide…
The post 3 Ways Customer Surveys Can Improve Your Business appeared first on Benchmark Email.

submitted by /u/Acrobatic-Support795 [link] [comments]

Remember when working from home was a novelty? Ten months since the beginning of the pandemic and when many of us switched to remote work, yet there’s still no sign that most of us will be returning to the office soon. While we might have come to terms with how the typical workplace will look in the…
The post Small Business Remote Work: How to Embrace It appeared first on Benchmark Email.

The holiday season presents unique opportunities for both businesses and consumers. It’s a time when consumers happily purchase products for family, friends, and loved ones. For businesses, it’s a chance to increase sales, brand awareness, and engagement. Every year, the holidays are pretty promising for small businesses. Some even know that they’ll make the majority of…
The post How to Get Started with Your Holiday Marketing appeared first on Benchmark Email.

Looking for a way to dramatically “up” your content marketing game without adding a single item to your editorial calendar? The answer is a content refresh, and here are three reasons why you should do it: To get results without having to spend extra money. To show you keep up with news and changes in…
The post Why You Should Do a Content Refresh Right Now appeared first on Benchmark Email.

Picture this: a customer is looking to replace their email marketing software. As they evaluate different options, they look for products with features that suit their needs and preferences. Most importantly, they want proof that your product works. You can tell the story yourself, but the problem is that 9 out of 10 customers won’t trust what…
The post Essential Case Study Questions to Ask Your Best Customers appeared first on Benchmark Email.

When it comes to linking and SEO, backlinks get a lot of attention (and for good reason), but you can’t ignore the importance of internal link building for rankings and optimization. Internal link building is a great way to move traffic around your site and increase the relevancy and utility of your various pages. It also helps…
The post Everything You Need to Know about Internal Link Building appeared first on Benchmark Email.

Many people look at a CRM as merely a sales tool – a way to keep track of where customers are in the buying journey and a method for nurturing leads. And yes, it does do those things. Applied correctly, however, a CRM can actually drive better customer experience outcomes by strengthening the connections between…
The post 5 Ways a CRM Can Improve the Customer Experience appeared first on Benchmark Email.