Author: Franz Malten Buemann

  • Digital Marketing Company in Hyderabad | Digital Marketing

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  • The Future of Salesforce DevOps [Free Webinar]

    If you’ve been hearing a lot about DevOps this year, you’re not alone. Salesforce DevOps is a key trend happening to support the masses of innovation Salesforce pushes out every year. As businesses become more reliant on Salesforce as a business-critical system, it’s important to… Read More

  • Voting for Fela

    The hall of fame, any hall of fame, is an odd thing. On one hand, it celebrates the status quo and scarcity. On the other, it’s a mark of transitions, evolution and diversity. The people inducted into Cooperstown or some other hall of fame in 2021 probably don’t look or act the way the founders of that institution imagined.

    The Rock and Roll Hall of Fame is accepting votes right now, and Fela Kuti is up against Iron Maiden and other stalwarts of the genre.

    And his nomination helps us understand what Scott Page means when he talks about the value of diversity within organizations. There are no all-clarinet orchestras because the combination of instruments is precisely why orchestras work.

    Pythagoras discovered the fifth hammer, the one that doesn’t sound quite like the others–and that is the hammer that makes the chord work.

    Fela Kuti was from a country 2/3 the size of the USA, and yet Nigeria has few musical stars in the US. His impact can be felt in just about all the music we hear, because his music was different, singular and remarkable.

    If some of the musicians in the Hall had never existed, rock and roll would not be that different. There are easily available substitutes. But sometimes, a skilled, passionate and talented voice changes things.

    Change can happen when a person’s contribution is unanticipated and boundary-stretching. As Carole King’s was. As Fela Kuti’s was.

    Change isn’t easy to recognize as it’s arriving, but it’s impossible to forget once it’s here.

  • 8 Email Marketing Trends That Can Supercharge Your 2021 Strategy

    Email has become a mainstay in the world of online marketing, used by SaaS and eCommerce businesses alike as a strategy for converting customers and gaining traction. While 2020 may have been a tumultuous year for business, it has pushed email back to the forefront of digital marketing campaigns and made it one of the…
    The post 8 Email Marketing Trends That Can Supercharge Your 2021 Strategy appeared first on Benchmarkemail.

  • Digital Marketing Agency | Kloudportal

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  • Automotive marketing

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  • Best software or service for importing marketing channel data?

    I’m looking for something that can pull in basic metrics from a few platforms: – Google ads – Facebook ads – Amazon ads – Shopify – klaviyo A few others, but those are the main ones. Why does it seem so difficult to find one that (a) can do them all and (b) isn’t crazy expensive (for many accounts) What solutions do you guys use?
    submitted by /u/RealisticIllusions82 [link] [comments]

  • Just launched public beta for my Google sheets add-on and I am looking for feedback from Salesforce and HubSpot users!

    I am leading marketing at a company called Coefficient and I am in need of feedback on our product. We are targeting people that are generally doing any type of reporting in spreadsheets. We are free till we hit product market fit. What’s Coefficient? Coefficient is a product/add-on for Google sheets that allows you to connect to any database or data warehouse to sheets. You can set scheduled imports, import individual objects, and set alerts on any cell. We have a number of advanced features like cloud pivot tables. What I need? I need feedback on our product. We want to make it extremely user friendly and build features that will empower users. If you could spare 30mins of your time to do a demo I’d be grateful and you can use our product free while we are in beta. If you feel like giving feedback here is the link to sign up: https://hubs.li/H0J6j7x0 – We require you to signup with a Gmail or gsuite business email – The product is free – We don’t store any data
    submitted by /u/voodooNOiZE [link] [comments]

  • Medical Call Centers Can’t Afford to Ignore These 5 Metrics

    Over the past year, the medical field has been facing one of its greatest tests in history, as frontline workers continue to fight against the global pandemic.
    Medical contact centers have been inundated with worried members seeking answers and support. While not physically on the front lines, call center agents have been facing their own challenges with massive call volumes as they attempt to help callers navigate health networks to get the support they need.

    While not physically on the front lines, medical call centers have been facing their own challenges as they attempt to help callers navigate health networks to get the support they need. #Healthcare #CCTRClick To Tweet

    It may be difficult to think of metrics and reporting during times like these, but proper data collection can offer insight into what’s working in your call center and what’s not. This can help you alleviate the burden off your agents so they can better support members.
    We’ve put together the most important KPIs for medical call centers to track:
    Average Response Time
    When a patient is in crisis, every second counts. The longer callers are left waiting, the higher the risk of complications. For this reason, you should pay close attention to your agents’ average response time.
    If you have a high average response time, ask your agents for feedback on the issue. Solutions can lie in different areas of your operations – for instance, improving server speed, hiring more staff, or providing additional training.
    How to Overcome Challenges with Your Call Center Metrics
    Abandonment Rate
    Hold time is one of the biggest problems in a medical call center. If you’re looking for support with a medical concern, waiting on hold is probably the last thing you want to do. If your abandon rate is high, it represents lost business — and what’s worse, it means that you’ve failed to serve someone in need.
    Hiring additional staff is the most traditional way to improve this metric but call centers around the world are quickly adopting call-back technology, making it an industry standard. This tool offers your callers a call-back as an alternative to waiting in queue and connects them with a live agent when available.

    DID YOU KNOW?
    The average abandon rate for the medical and healthcare industries is 13% – TalkDesk

    First Call Resolution (FCR)
    In the call center, it’s not always about how quickly you work — it’s about the quality of customer service you offer. After all, your members won’t be impressed if they receive poor service at record-breaking speeds. That’s why FCR should always be on your radar, especially if you’re in the medical field!
    Ensure your agents can resolve caller issues the first time they reach out. Review service levels, member interactions, and identify gaps in their approaches so you can provide training and support. Empowering your staff is important as well; if they don’t feel qualified to go the extra mile, they likely won’t be able to resolve the issue properly.

    FACT:
    Medical call centers are required to comply with HIPAA security protocols to keep patient data secure. Find out how Fonolo has earned the trust of medical call centers.

    Net Promoter Scores (NPS)
    NPS is a customer experience metric used to measure your members’ loyalty to your business and brand. It’s typically displayed as a number, ranging from –100 to +100. This information is typically gathered through a single question survey: “How likely are you to recommend our products/services to a friend or colleague?”
    Your call center should aim for a score as close to +100 as possible. To boost a low score, explore the customer journey and identify areas of friction. Are they waiting on hold for long periods? Are they receiving proper support and service from your agents? Is the process confusing for them to navigate? By putting yourself in their shoes, you stand a better chance of improving their experience.

    DID YOU KNOW?
    A 5% boost in customer retention can increase profits up to 95%. – DialAmerica

    Member Attrition Rate
    For medical call centers, callers can represent patients or members of your organization. But if they feel undervalued from your services, they won’t hesitate to take their business elsewhere. Your member attrition rate is your best indicator for this — and trust us, if yours is low, you’ll want to address it immediately.
    The best way to keep your members from leaving is to listen to them. Create channels for them to share their experiences and feedback — this can be done through a survey, questionnaire, email, or even social media channels. Once you collect this feedback, analyze it for trends and address the most common concerns. Your members will take notice if you improve their experience and reward you with their loyalty.
    The Only Call Center Agent Performance Metrics You’ll Ever NeedThe post Blog first appeared on Fonolo.

  • With Voice Identification, You Know Who’s Calling

    User authentication has become one of the great banes of our modern, connected existence. Customers forget passwords, can’t remember their answers to security questions, and resent being treated with suspicion when they want to access their own bank account! Voice identification technology simplifies the authentication process and makes it more secure. Your customers will appreciate the passive enrollment, fast authentication, and secure access provided by voice identification, while you leverage each customer’s unique voice to enhance the customer experience. Full article: https://www.nice.com/engage/blog/rta-with-voice-identification-you-know-whos-calling-2640/
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