Author: Franz Malten Buemann

  • Projects and the red zone

    Many projects are never finished. There are countless broken and not-quite-fixed cars in garages. There are crafts projects, massive redevelopments and everything in between. They sit unfinished because of bad planning, lack of resources, and most of all, a lack of resolve and skill in overcoming challenges that might have been surmountable.

    Often, projects get done, but over budget and with missed deadlines. They hit roadblocks (some foreseeable) due to the difficulty of coordination, supply chains and the status quo, and they get done, eventually. This is the roadwork near my house–it’s been two years of construction, and without a doubt they’ll get there, but it’s slow and expensive going. Normal work, normally done, with plenty of delays and a bit of drama.

    The sweet spot is a project that is run by someone who has earned the skills to anticipate and deal with all the challenges that come up along the way. This isn’t a project where the deadline was met because of hope or good luck, but because effort and planning were put to good use. We see examples of well-run projects all around us. They show up when they’re supposed to because we organized to make that happen.

    The last kind of project is one that broke all the records and happened despite the obstacles. Unfortunately, these red zone projects create a lot of scar tissue and negative side effects. You might be able to do them once or twice, but you can’t rely on them.

    Which kind of project are you running right now?

  • Pardot Forms: 12 Things You Should Know

    Pardot forms are mostly simple to set up and maintain from within the point-and-click Pardot form builder. Select which fields you want prospects to complete, decide which actions you want Pardot (Marketing Cloud Account Engagement) to take when the form is submitted (known as completion… Read More

  • 7 Unique Ways to Use Benchmark Email

    An effective email marketing campaign can help build relationships and turn leads into paying customers. Whether you’re an expert at building emails or an email marketing beginner, Benchmark Email’s suite of smart email marketing tools can ensure your emails stand out in crowded inboxes.  For example, our Smart Sending technology is just one unique feature…
    The post 7 Unique Ways to Use Benchmark Email appeared first on Benchmark Email.

  • HTML.. how badly do I need this skill?

    I’ve worked in marketing ops for about two years now and I live every day in Marketo bizible salesforce etc and I’ve been applying to new jobs and the technical assessment I got back was fairly intense but also sent me like 3 pages of HTML code to make edits to the header & change all the UTM codes? I’ve never once had to do that using marketo.. I’m somewhat early in my career but I as surprised to see that am I wrong?? Do I need to learn?? I know how to do UTMs I was just totally lost on the rest submitted by /u/aqua4 [link] [comments]

  • I’m cancelling doordash

    This all started on February 26th 2023. Let me start off my saying that I’m pregnant and I get sick very easily if I don’t eat every few hours. So I was craving Popeyes but my husband was at work so he told me to just order some from doordash. Doordash has fucked me over multiple times in the past so I try not to use it if I don’t have to. I got on the app and ordered 2 pc chicken thighs, a regular Cajun fry and a small Dr.pepper. I place the order and wait 2 almost 3 hours for my order to arrive. I’m starving at this point and I’ve already puked at least 3 times. So I open my front door to grab the order and I don’t see my drink. I was upset and went into my room to eat. I opened my bag and pulled out my chicken and it was soggy, cold and the breading was oozing off of it. I gagged. Then I grabbed my fries and of course they were stale, cold and hard. With tears in my eyes I grab my biscuit and it’s hard as a rock. I cry for about 10 minutes and then contact support. I started chatting with them and I let them know my entire order was messed up and asked if they could do a redelivery (I’ve gotten one or two in the past) they said they no longer do redelivery and that I could only have credits. I obviously decline and ask to speak to a manager. The agent says there aren’t any managers. I told him that I would talk to someone else about it then and he told me to just take the credits. I again told him no and I ended the chat. Then I got on the chat with a new agent and I told her exactly what the other agent told me and she said give her a few minutes to look at my account. About a minute later I get a call from a number I don’t recognize. So I click on it and it says they left a voicemail. When I listened to it it was an automated message from doordash. The other agent came back and told me she could absolutely give me a redelivery and that she would call the store to verify and then process my order. I thanked her and waited. At that moment I got a call from doordash again. Thinking it was a manager I answered. A man answered and said “hello is this (my name)?” I said yes is this a manager? He said this is the agent you were talking to a few minutes ago. He started telling me to just take the credits and I told him no that another agent is processing my redelivery. He then said “you’re a fucking idiot just take the credits!!” At the top of his lungs. I was in shock and after a minute I said do not speak to me like that I’m going to talk to your manager. And I hung up. Then 30 seconds later I got another call from the same number. Then I got an email saying “$18 I’m credits has been processed to your account” then the other agent got back on and said “it looks like you’ve already received credits so unfortunately I can no longer process your redelivery. I told her what happened and she said there was nothing she could do about it and told me she would escalate the situation. At that point I no longer wanted a redelivery I was just hungry so I reordered my food. I’ve been waiting 2 weeks to speak with a manager and so far nothing. I ordered through the Taco Bell app last night and my burrito had sour cream when I asked for no sour cream so I called doordash and asked for a refund on the burrito she said a redelivery would be easier so I said okay. She said she talked to the manager and she said the order would be ready at 10:20. I waited until 10:30 and then I called support again. This time the lady said my order was cancelled. So she called the store and said that the manager told her that they couldn’t do a redelivery. So I called the manager and talked to her. Apparently the agent lied to her and me. So she told me I could come up there to get it remade. I don’t think a manager is ever going to call me. submitted by /u/Brave_College865 [link] [comments]

  • Personal Emails

    I’m looking for an email marketing software that allows you to create an email that looks like you personally opened outlook, typed and email and sent it. Mailchimp, Constant Contact etc all have a marketing email feel to them because the content is in the middle of the email etc. Any Recommendations?? This is for a small business so looking for something on the smaller scale. At my day job we use Oracle Eloqua and it works well for this but that’s out of my budget. submitted by /u/Der2z [link] [comments]

  • Content Marketing

    Content marketing is a marketing strategy that involves creating and sharing valuable, relevant, and consistent content to attract and retain a clearly defined audience ,ultimately, to drive profitable customer action. Increase brand awareness, generate leads, or improve customer retention. Market your content on high authority sites which can give you great term benefit submitted by /u/Contentmk [link] [comments]