I’ve worked in marketing ops for about two years now and I live every day in Marketo bizible salesforce etc and I’ve been applying to new jobs and the technical assessment I got back was fairly intense but also sent me like 3 pages of HTML code to make edits to the header & change all the UTM codes? I’ve never once had to do that using marketo.. I’m somewhat early in my career but I as surprised to see that am I wrong?? Do I need to learn?? I know how to do UTMs I was just totally lost on the rest submitted by /u/aqua4 [link] [comments]
Author: Franz Malten Buemann
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I’m cancelling doordash
This all started on February 26th 2023. Let me start off my saying that I’m pregnant and I get sick very easily if I don’t eat every few hours. So I was craving Popeyes but my husband was at work so he told me to just order some from doordash. Doordash has fucked me over multiple times in the past so I try not to use it if I don’t have to. I got on the app and ordered 2 pc chicken thighs, a regular Cajun fry and a small Dr.pepper. I place the order and wait 2 almost 3 hours for my order to arrive. I’m starving at this point and I’ve already puked at least 3 times. So I open my front door to grab the order and I don’t see my drink. I was upset and went into my room to eat. I opened my bag and pulled out my chicken and it was soggy, cold and the breading was oozing off of it. I gagged. Then I grabbed my fries and of course they were stale, cold and hard. With tears in my eyes I grab my biscuit and it’s hard as a rock. I cry for about 10 minutes and then contact support. I started chatting with them and I let them know my entire order was messed up and asked if they could do a redelivery (I’ve gotten one or two in the past) they said they no longer do redelivery and that I could only have credits. I obviously decline and ask to speak to a manager. The agent says there aren’t any managers. I told him that I would talk to someone else about it then and he told me to just take the credits. I again told him no and I ended the chat. Then I got on the chat with a new agent and I told her exactly what the other agent told me and she said give her a few minutes to look at my account. About a minute later I get a call from a number I don’t recognize. So I click on it and it says they left a voicemail. When I listened to it it was an automated message from doordash. The other agent came back and told me she could absolutely give me a redelivery and that she would call the store to verify and then process my order. I thanked her and waited. At that moment I got a call from doordash again. Thinking it was a manager I answered. A man answered and said “hello is this (my name)?” I said yes is this a manager? He said this is the agent you were talking to a few minutes ago. He started telling me to just take the credits and I told him no that another agent is processing my redelivery. He then said “you’re a fucking idiot just take the credits!!” At the top of his lungs. I was in shock and after a minute I said do not speak to me like that I’m going to talk to your manager. And I hung up. Then 30 seconds later I got another call from the same number. Then I got an email saying “$18 I’m credits has been processed to your account” then the other agent got back on and said “it looks like you’ve already received credits so unfortunately I can no longer process your redelivery. I told her what happened and she said there was nothing she could do about it and told me she would escalate the situation. At that point I no longer wanted a redelivery I was just hungry so I reordered my food. I’ve been waiting 2 weeks to speak with a manager and so far nothing. I ordered through the Taco Bell app last night and my burrito had sour cream when I asked for no sour cream so I called doordash and asked for a refund on the burrito she said a redelivery would be easier so I said okay. She said she talked to the manager and she said the order would be ready at 10:20. I waited until 10:30 and then I called support again. This time the lady said my order was cancelled. So she called the store and said that the manager told her that they couldn’t do a redelivery. So I called the manager and talked to her. Apparently the agent lied to her and me. So she told me I could come up there to get it remade. I don’t think a manager is ever going to call me. submitted by /u/Brave_College865 [link] [comments]
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Personal Emails
I’m looking for an email marketing software that allows you to create an email that looks like you personally opened outlook, typed and email and sent it. Mailchimp, Constant Contact etc all have a marketing email feel to them because the content is in the middle of the email etc. Any Recommendations?? This is for a small business so looking for something on the smaller scale. At my day job we use Oracle Eloqua and it works well for this but that’s out of my budget. submitted by /u/Der2z [link] [comments]
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How i can integrate a XML document with hubspot? I have events calendar on my website in WordPress and i want export that information to my hubspot account..
submitted by /u/Mammoth_Stranger_972 [link] [comments]
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Content Marketing
Content marketing is a marketing strategy that involves creating and sharing valuable, relevant, and consistent content to attract and retain a clearly defined audience ,ultimately, to drive profitable customer action. Increase brand awareness, generate leads, or improve customer retention. Market your content on high authority sites which can give you great term benefit submitted by /u/Contentmk [link] [comments]
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17 Events and Conferences for Black Entrepreneurs in 2023
Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
It can feel isolating if you’re the only one in the room who looks like you.
Meeting peers and mentors with a unique understanding of your lived experience and business roadblocks can help you connect the dots needed to grow your business and community. However, finding spaces for this kind of connection can be challenging for Black Americans.
In this post, discover in-person and virtual events nationwide where Black entrepreneurs can strengthen relationships and build expertise.
How to Prepare for Attending a Conference
The United States Census Bureau reported almost 1.4 million self-employed Black people in September 2022, an 11.9% increase from August 2022.
Attending conferences, trade shows, workshops, and webinars puts you in rooms with consumers and entrepreneurs who have advice, real-life examples, and funds that can shift the trajectory of your business or nonprofit organization.
To prepare for attending a conference:Review the programming, decide which sessions to attend, and jot down a few questions you want to ask during Q&As or one-on-one meetings.
Pack your business cards, a notepad, and pens.
Choose outfits and shoes that make you feel comfortable and confident.
Ease any nerves by leaning into the excitement of bettering your business.By strengthening relationships, sharing expertise, and partnering, there are opportunities to create a bigger pool of resources and open or build doors for Black business growth.
Events for Black Entrepreneurs
Florida
1. Black Travel Summit
Dates: October 20 – 22, 2023
Location: Miami, FL & Virtual
In celebration of Black culture and business in travel, Black Travel Summit brings together industry professionals, influencers, and travelers for a weekend of panels, workshops, vendor shopping, and networking opportunities.
Georgia
2. Blk Pod Festival
Dates: September 30 – October 1, 2023
Location: Atlanta, GA
For aspiring, new, and seasoned podcasters, Blk Pod Collective hosts an annual festival for audio creatives to swap knowledge, learn new skills, develop collaborations, and access potential brand partnerships. BLK Pod Festival will have four tracks tailored for each level of podcasting: launching a podcast, show growth, monetization, and team expansion.
Tennessee
3. Mogulcon
Dates: November 1 – 4, 2023
Location: Nashville, TN
Mogulcon provides resources for Black women in business to accelerate their growth and build sustainable strategies for long-lasting success. The three-day conference is a chance to learn from Fortune 100/500 decision makers, meet successful entrepreneurs, and generate new business by meeting suppliers and corporate buyers. Masterclasses will focus on leadership, marketing, e-commerce, supply chain, and financial stability.
Indiana
4. Summer Celebration – Indiana Black Expo Business Conference
Dates: July 8 – July 18, 2023
Location: Indianapolis, IN
With a mission to level the playing field of business, the Indiana Black Expo Business Conference allows entrepreneurs to learn from executives and experts. Sessions and workshops will touch on strategic thinking, leadership advice, and how to secure state and federal business contracts worth millions.
Iowa
5. Athene Black & Brown Business Summit
Dates: April 20 – 21, 2023
Location: West Des Moines, IA
The Athene Black & Brown Business Summit aims to uplift and elevate entrepreneurs. Programming includes a pitch competition, breakout sessions, keynote speakers, training, and opportunities for building connections.
Multi-City
6. The Black Women’s Expo
Dates: Multiple dates
Location: Atlanta, GA (Summer 2023), Chicago (August 4 – 6, 2023), Washington D.C. (Autumn 2023)
Originally an annual expo for small businesses and corporations, the Black Women’s Expo, or BWe Next, has evolved into a multi-city lifestyle exposition. In addition to seminars and sessions led by industry experts tackling societal issues and topics involving wellness, finances, and building generational wealth, this expo also provides vendor opportunities and resources on business ownership.
7. Black Enterprise Entrepreneurs Summit
Dates: 2023 (TBA)
Location: TBA (varies each year)
The Black Enterprise Entrepreneurs Summit is one of the largest conferences for Black business owners, founders, and investors in the United States. With a mission to close the racial wealth gap, this summit hosts discussions about building a meaningful brand, economic equality, equity, and marketing.
New York
8. CultureCon
Dates: Multiple dates
Location: New York City (October 7 – 8), Los Angeles (June 17)
CultureCon, hosted by The Creative Collective NYC, brings together creative entrepreneurs and change-makers who want to make a cultural impact with their businesses and art. Attendees can access activations, fireside chats, and panels with tastemakers, celebrities, and industry experts. Black-owned companies can also set up shop at CultureCon’s small business market.
Ohio
9. Black Tech Week
Dates: July 18 – 20, 2023
Location: Cincinnati, OH
Coinciding with the annual Cincinnati Music Festival, Black Tech Week is a conference for tech professionals and funders. Founders, executives, and experts speak on topics ranging from fundraising, customer outreach, the power of community, supply chain logistics, content marketing, and crafting the future of tech and business.
Texas
10. AFROTECH Conference
Dates: November 1 – 4, 2023
Location: Austin, TX
For Black professionals, innovators, engineers, and venture capitalists interested in all things tech and Web3, the AFROTECH Conference is three days of fireside chats, interactive exhibits, panels, mixers, pitch competitions, and live music performances. Topics range from creating viral products, the creator economy, strategic business growth, how to raise funding, cryptocurrency, and more.
11. SXSW
Dates: March 10 – 19, 2023
Location: Austin, TX
SXSW is known for its forward-thinking keynotes, panels, and workshops on technology, business, film, music, and culture. Among its 350+ announced sessions, SXSW 2023 will include programs on Wellness Shouldn’t Imply Whiteness, Black Women Breaking Boardroom Barriers, and Transforming Tech with the Black Tech Ecosystem.
12. Marketing for the Culture Summit
Dates: 2023 (TBA)
Location: Houston, TX (varies each year)
Hosted by the African American Marketing Association, entrepreneurs, marketers, and creatives gather at the Marketing for the Culture Summit to learn best practices and improve their skills. Its theme changes from year to year, but at its core, attendees make collaborative connections and gain insights from panels and presentations on content creation, monetization, workflows, and more.
13. Texas Black Expo
Dates: May 18 – 21, 2023
Location: Houston, TX
Celebrating 20 years, the annual Texas Black Expo is a chance for small businesses, non-profits, and multi-million dollar organizations to gather under one roof to reach consumers and generate more economic growth.
Virginia
14. Virginia Black Business Expo
Dates: August 11 – 13, 2023
Location: Fredericksburg, VA
During National Black Business Month, the 4th annual Virginia Black Business Expo features live demonstrations, business education from local industry experts, networking opportunities, and shopping. Registration for vendor booths is exclusively for Virginia Black Business Directory members. This nonprofit organization increases the visibility of Black-owned businesses from Washington, D.C., Maryland, and Virginia.
Virtual Only
15. Black Entrepreneurs Day
Dates: 2023 (TBA)
Location: Stream live from the Apollo Theater
Daymond John, an investor on Shark Tank and the Founder & CEO of FUBU, curates an annual celebration of entrepreneurs. The live-streamed event features one-on-one conversations between Daymond and Black celebrity business leaders, round table discussions, multiple pitch competitions for grant money, and musical performances.
16. Kidpreneur Business Initiative
Dates: May 6 – June 10, 2023
Location: Virtual
For kids with an entrepreneurial spirit, Zawadi Cultural Collective and Black In The Valley are working together to provide mentorship with a virtual six-week program. During Kidpreneur Business Initiative, key mentors and guest speakers will guide youth participants (ages 10 – 16) through how to build a business from scratch. By the end of the program, the kidpreneurs will have the opportunity to launch their businesses at a Juneteenth Marketplace.
Washington, D.C.
17. ByBlack Conference
Dates: 2023 (TBA)
Location: Washington, D.C.
In partnership between the U.S. Black Chambers Inc. and the National Association of Black Owned Broadcasters, the ByBlack Conference is an annual three-day event to encourage collaboration and foster collective economic power for Black-owned businesses. The conference brings together entrepreneurs, media owners, creatives, and corporate executives to learn how they can scale and get more visibility for their companies.
It’s time to break barriers together.
Check out the above events and consider attending one that appeals to your current goals as a rising entrepreneur. Reminder: you can write it off as a business expense. -
5 smart ways to use AI in email marketing to save time & money
How many times have you used ChatGPT yet? (Notice how I didn’t ask if you’ve used it). What about DALL-E2? Or Midjourney? Every little aspect of marketing can now be optimized, improved, and speed up thanks to Artificial Intelligence. But let’s not talk about every aspect of marketing. There’s probably an AI for that. Let’s […]
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A deal’s a deal
A fundamental building block of civilization is the understanding that contracts matter.
Regardless of where someone is on the current political spectrum (from Alinksy to Mises), things can be understood to work better if the boss, the vendor, the client and the freelancer all consistently do what they said they would do. Regardless of who has more power or clout, especially then.
Hustlers and con artists can try to cloud the discussion by bringing in irrelevant and emotional arguments, but we can come back to a simple understanding: If two independent entities, without coercion, agree to legally transfer effort or assets without harming others, that agreement should be honored.
It’s a moral obligation, but it turns out that it’s also the most effective way to have things work in the long haul. Centuries ago (everywhere) and in some places (still), people and organizations with power can simply decide not to honor a contract or agreement.
Stealing time, labor or other irretrievable assets is stealing. And theft isn’t a sustainable way to grow a society.
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Digital Marketing for Small Business
How does digital marketing help small businesses to grow? What services do they offer? submitted by /u/Annie132306 [link] [comments]
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Comparison of different Generative AI Content Platforms
submitted by /u/akool_technology [link] [comments]