CX Demo

Author: Franz Malten Buemann

  • An Introduction to Salesforce Chat (Live Agent)

    Salesforce Chat (formerly Salesforce Live Agent) is a native Salesforce tool that enables the customer service team to communicate in real-time with your website users. We have all seen the little ‘chat to an agent’ buttons on company websites, usually when trying to find a… Read More

  • Document Management in Salesforce: The Ultimate Guide

    Managing documents and information is part of every business process. However, many business processes run on multiple IT systems, which means that documents can be created and stored in a number of different places. For these business processes to run smoothly, everyone involved needs to… Read More

  • It’s time to challenge the monopoly and start a customer-focused revolution in e-commerce

    It’s a given that the pandemic has been good for the tech giants. The entire GAFAM group, Google, Apple, Facebook, Amazon, and Microsoft have seen profits continue to surge. Apple, Alphabet and Microsoft made $57bn of profits in the last quarter. Alongside this group, other players like Alipay have joined them in leaning on network…
    The post It’s time to challenge the monopoly and start a customer-focused revolution in e-commerce appeared first on Customer Experience Magazine.

  • Tasks or initiatives?

    For the longest time, just about all jobs were task jobs.

    Factory work.

    Inbox then outbox.

    The assembly line, the ticket taker, the cook…

    We learned how to hire for these jobs, measure them, manage the work to be done. Over time, we’ve figured out how to outsource them, mechanize them and pay as little as possible for them.

    But in many pockets of our economy, the new jobs and the best jobs aren’t task jobs. They are jobs of initiative. Work that’s taken, not simply assigned. Work that can’t be easily forecast, and work that thrives with a different sort of teamwork.

    These jobs often have a lot of task work mixed in, which is really confusing for everyone involved. Because reverting to task work feels safe and hiring for task work is easier. Apparently, people are supposed to learn how to do initiative work on their own and do it in their spare time.

    Most organizations do an astonishingly bad job at creating, initiating and dancing with the next thing. And so they struggle and eventually become Yahoo.

    First step: announce what the jobs around here are like. Hire for them and measure and reward appropriately.

  • Marketing CRM solution

    Hi All, I am looking a best Marketing CRM solution for an estate agency UK. The company has a salesforce and custom built CRM, so new marketing CRM system needs to be integrated with Salesforce. Please recommend which system to go for and why? Thanks
    submitted by /u/No-Disaster-7418 [link] [comments]

  • The two mistakes around competition

    Sometimes we assume that our competitors are far smarter than we are, better informed and harder working.

    And sometimes we assume that they’re clueless, lazy and hapless.

    Neither is true.

  • From ABM to ABX. Generate Quality Leads Through Account-based Experience

    ​ In this era of digital transformation, it has become clear that people buy experiences, not products. Account-based marketing (ABM), a method traditionally focused on the accounts that will drive the most revenue, is picking up steam, and it’s proving to be an effective B2B marketing strategy to generate revenue and increase ROI Indeed, a whopping 99% of marketers say ABM has a higher ROI than other marketing initiatives. Last year, more than one-third (35.9%) of marketers surveyed said that at least half of their marketing is account-based. In the next year, the majority of B2B marketers expect ABM (49%) to have the most significant impact on their business outcomes However, marketers are still struggling to fully unlock the potential of ABM because their current approach creates random customer interactions and one-off campaigns. These initiatives bring in short-term results and lack in establishing long-lasting customer loyalty.
    submitted by /u/nicolejcallbox [link] [comments]

  • CX Stats Weekend

    Did You Know? Companies that have embraced digital transformation are 26% more profitable than their peers. Source: Blake Morgan (Forbes) https://preview.redd.it/e598hx6b21r71.png?width=1024&format=png&auto=webp&s=d268010b0ed6cdbec8a2736283041a2c93a3cbf2
    submitted by /u/vesuvitas [link] [comments]

  • When did you decide?

    to never miss a deadline

    to be the last to speak up or offer help

    to learn something new every day

    to be helpless in the face of a technology

    to give others the benefit of the doubt

    to ask for help when you get stuck

    to persist in the face of disappointment

    to not bother to look it up

    to react instead of respond?

    If it’s a habit, then it’s a decision, made consciously or not.

    And if we decided, we could decide to make a new decision about how we’ll act going forward.

  • Are you wondering, how to Advertise on LinkedIn?

    https://digitalthoughtz.com/2021/07/09/linkedin-advertising-how-to/
    submitted by /u/digitalthoughtz [link] [comments]