Category: Salesforce

Pardot Dynamic content is how you can personalize “Account Engagement” marketing assets such as emails, landing pages, forms, and your website. Use dynamic content to improve click-through and conversion rates by providing suggested content based on prospect information. This talk was originally broadcast at the… Read More

I’m a newbie trailblazer who’s been lucky enough to join the team at ProvenWorks. After working in manufacturing and retail as an Account Executive, I decided to make a huge change and learn more about the perks of utilizing a CRM to drive revenue. Within… Read More

Salesforce is a big and powerful platform, both for users and for developers. It provides a lot of pre-built tools and out-of-the-box features, but there are often challenges when something unique is needed — when custom development and complex data type manipulation is required. This… Read More

At first glance, Salesforce Admins and Salesforce Developers may appear to be two very different roles. There are plenty of obvious differences between them (declarative versus programmatic, anyone?), but there are also some important overlaps that newcomers may not be aware of. As relative ‘newbies’… Read More

Salesforce Admins can spend hours planning a change, moving it between environments, and investigating what made their production org crash. Gain visibility into your org, compare and deploy changes, and minimize the risk of system downtime. Highlights Save time by visualizing even the most complex… Read More

Over the past ten years or so, Salesforce has grown from a company that provided a robust enterprise CRM platform, to a large number of different clouds that can support any business team. The Salesforce platform, or “Customer 360” as it’s often called, allows companies… Read More

Many people suffer with issues that can impact their ability to take exams. Whether this is because of ADHD, neurological issues, or other medical problems, different approaches are needed to maximize an individual’s results. Did you know that Salesforce offers a series of accommodations (allowances)… Read More

Salesforce took a leap into artificial intelligence (AI) in 2016 when they announced Salesforce Einstein. Salesforce Einstein is not a single product; it’s a technology layer that’s woven into the Salesforce Lightning platform and various Salesforce cloud products. As Albert Einstein, himself, once said: “Out… Read More

A growing list of CRM (Customer Relationship Management) integrations and manual entry sources feeds new records into your database, making duplicate record management a challenge. Although your data will never be perfect, duplicates can poison processes once they go further into your org. Salesforce MVP… Read More

DevOps Dreamin’ is going on tour! After an incredible launch in Chicago back in March, DevOps Dreamin’ is returning to London for a day of learning, networking, and fun! DevOps Dreamin’ is the only community-led event focused specifically on building DevOps knowledge through hands-on training… Read More