Category: Salesforce

Understanding history is important for us to go confidently into the future. With an understanding of how things were, and how/why they’ve changed over time, we’re better placed to take advantage of what the future could have in store. DevOps has been one of the… Read More

Over the past decade, Salesforce has focused on developing a skilled workforce for its ecosystem. This started with the launch of Trailhead back in 2014, which has been constantly innovated to develop fresh talent. A major focal point of Salesforce has been the “Trailblazer” movement.… Read More

Sprout Social and Salesforce launched a global partnership earlier in 2022, which propelled Sprout towards becoming the preferred social media management solution for Salesforce customers: “Sprout Social announced a global partnership to make it easy for Salesforce customers to manage their full social media presence… Read More

The Salesforce Certified Associate is a brand new entry-level certification, aimed at Trailblazers with 0-6 months of Salesforce experience. This new type of certification removes the emphasis on hands-on practical expertise, and instead validates and empowers those with foundational Salesforce knowledge. This knowledge includes understanding… Read More

When it comes to hands-on skills and career development, Salesforce take every chance to support and empower everyone in the ecosystem, regardless of their background and experience. That’s why the Trailblazer Scholarship – back for 2023 – is so important. Not only does this program… Read More

Revenue leakage is lost revenue from your organization. While it is commonly associated with the sales process, leakage can happen at any stage in the customer lifecycle. Left unchecked, revenue leakage will put a significant dent in organization-wide efforts. Ultimately, solving revenue leakage requires a… Read More

Third-party applications empower organizations to go beyond the inefficiency of change sets and custom scripting based solutions. As a result, they can help to solve some of the more complex DevOps scenarios such as easily comparing orgs, conducting an impact analysis, and creating automation regression… Read More

One-week until Dreamforce starts! It’s returning in-person for the first time since the Covid-19 pandemic, and is being turbo-powered by the Salesforce+ streaming service – opening up the biggest event in the Salesforce calendar to attendees across the globe. This will be my third Dreamforce,… Read More

The Salesforce Administrator certification is considered the baseline credential for any Salesforce professional and is often one of the hardest exams to pass, due to the breadth of topics and features covered. When starting out in your Salesforce career, it can sometimes be hard to… Read More

Salesforce Business Analysts have an increasingly crucial role in the Salesforce ecosystem. As organizations and enterprises create more sophisticated Salesforce instances, it falls to Business Analysts (BAs) to provide valuable insights for the technical implementation team, business stakeholders, and external customers. Fortunately, there are tools… Read More