Category: Salesforce

The power of generative AI and its potential to improve employee productivity and customer experiences has been a hot topic for months. With the introduction of Einstein GPT, the Salesforce platform is an example of technology that’s fully embracing generative AI. Now, Salesforce is facing… Read More

Salesforce Integrations allow you to streamline separate processes, and in this digital era we constantly need to improve our efficiency and our customers’ experience to remain competitive. So what if I told you that you could get this for free… On Thursday April 27, Stephen… Read More

Salesforce is launching Green Code, a new initiative to help reduce carbon emissions associated with the software development lifecycle. Newly-released sustainability best practices that help UX designers, software developers, system architects, and IT operations managers to accelerate their organization’s journey to net zero.  As a… Read More

We’re all aware that it’s a challenging sales landscape out there. Rising customer expectations is one thing, but with budgets being cut, the typical sales team needs to stand out to win business.  Over the past few months, the world has been talking a lot… Read More

The world has changed a lot since the launch of the AppExchange platform in 2006. Enterprise technologies were pubescent, and the strategies underpinning them were widely barebones by today’s standards. Businesses were only just beginning to recognize the first signs of challenges such as scalability,… Read More

Every time the Salesforce release notes are published, I always jump straight to the Salesforce Flow section because, well, there’s always so much great content – content that will make the lives of Salesforce Admins a lot easier! Salesforce Flow is on a journey to… Read More

Are you a Salesforce Architect looking for ways to level up your skills and become a more effective professional? If so, you’re in the right place! Salesforce Architects are the backbone of any organization’s CRM implementation, as they ensure the platform is tailored to the… Read More

Keeping databases clean requires continual upkeep from Salesforce and Marketing Automation Administrators. You all know the consequences of what a cluttered system with inaccurate data can mean for an organization, which is why admins use best practices like regularly scheduled maintenance and database cleaning.  To… Read More

Salesforce users know the importance of staying up to date on the latest trends, developments, and innovations within the ecosystem, which is why AppExchange Live is coming to London for the very first time.  Over 30 ISVs will be attending, with 19 customers sharing stories… Read More

Picture this: you’ve implemented a Pardot form handler on your website’s form and the submissions are coming through beautifully. Then, you check back a few days later and realize that it’s been attacked by spam. If your first thought is to take action immediately, you’re… Read More