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action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /www/eksidoio_182/public/wp-includes/functions.php on line 6121We share a lot of the same goals as our customers, but perhaps the most important one is that we, like you, want to work less and accomplish more. After all, isn’t that what automation is all about? Small business owners are busy people who wear many hats, including marketer, salesperson, product/service provider, HR and… …
Sixty-eight percent of online experiences begin with a search engine. So if you want to make sure that your content is in the right place at the right time, you have to be thinking about SEO at every single stage of the content creation process. SEO — or search engine optimization, for the uninitiated —… …
Just as important as having a great inbound marketing strategy is knowing what metrics you need to be tracking to tell if it’s effective. Inbound marketing (i.e., emails, blog content, social media, ads, and everything else you do to attract customers to your brand) is critical to success. However, it’s not enough to just put… …
For small and lean businesses, marketing automation is a game-changer. Companies use it to automate repetitive tasks, create and schedule lead nurture campaigns, and facilitate sales follow-up, so nothing slips through the cracks. However, each marketing automation tool is not created equally. The more reliable and efficient your automation tool is, the more redundancies it… …
Many small businesses prefer to use Instagram marketing over other social media platforms一the visual medium enables brands to highlight their products with creative immediacy, while the caption length offers more opportunity to inform and educate than, say, Twitter. Hashtags make posts easily searchable, increasing brand awareness and garnering new followers, and Instagram posts average four… …
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What makes a good customer support team? Positive customer experience, quick response time, teamwork, a shared vision for the future, achieving the organization’s goals and targets, and the right mix of consistency and agility. Simply put, the foundation of great customer service is building relationships and being comfortable using customer support tools. A good customer… …
With the rise of influencer culture in the digital era, social media has become a staple of mobile marketing. As a result, user-generated content has never been more relevant. Nowadays, any influencer with a large enough following can successfully launch a brand to superstardom with a well-planned influencer marketing strategy. Even though influencer marketing is… …
➡️You can now plan and schedule posts to Mastodon using Buffer. Learn more and get started at https://buffer.com/mastodonMastodon is currently going through an explosive phase of growth. Some people say it reminds them of the early days of Twitter. Why is it growing so fast, and why now?It’s largely due to its decentralized structure and …
Effectively marketing a business requires quite a bit of content. That being said, you don’t always have time to create the various kinds of content you should be creating. While diversifying your content strategy with as many different types of formats as you can handle is usually the way to go (more on that later),… …