The Massie Effect
Put this one next to Dunning Kruger, which shows that people of low ability traditionally overrate how talented they are. The Massie Effect is the tendency of people who support good causes to believe they are in the minority. A study at Princeton showed that almost 80% of Americans believe we should take action on […]
8 small business tips to supercharge your marketing in 2023
As 2023 is just around the corner, it’s time to finalise your marketing strategy. Decide how you’ll be allocating resources ready for the new year. Consumers are shopping online on a larger scale than ever before. The digital landscape continues to head towards a far more privacy-centric future. And one of the key focuses will continue to be exceptional…
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The end of traditional customer surveys: what’s coming next?
Even before the pandemic, increased demand for personalised customer experiences had companies feeling pressured to meet customers’ expectations. They were scrambling to define and deliver exceptional CX. Leaders continue to strategise and anticipate evolving customer expectations to elevate the future of CX. But how will it look in 2023? Out with surveys. In with conversational intelligence About…
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How Vitality used Voice of the Customer to drive organisational success
Listening to customers can be beneficial in any circumstance. But in a rapidly-changing or tumultuous economic environment, it is of critical importance. Customers are more selective with brands than ever before. Now, they aren’t afraid to jump ship if they don’t share a powerful emotional connection. Building these strong relationships starts with listening and understanding the…
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Expertise
In a competition between someone who knows the most and someone who is willing to learn the most, the edge usually goes to the curious and empathic professional, not the one who is simply protecting what’s already known.
When we look in the mirror
When we look in the mirror, who do we see? [A note I sent to a young friend.] The person we see when we look in the mirror is the person we become, the person we fight to defend and persist with. If you see someone who doesn’t have a lot of friends, then every […]
Confidence doesn’t help win the lottery
It doesn’t matter how sure you are that this is a winning ticket, the ticket doesn’t care. And there are lots of lotteries in our lives. I was talking to a fifteen-year old the other day. He’s decided to devote the next decade of his life to getting drafted to play in the NBA. Without […]
Amplify Customer Experience in Retail with Conversational AI
Providing consumers with conversational AI has become a necessity for businesses.
On the other hand, we must remember that all kinds of technologies bring some challenges and drawbacks such as:
▶️Data privacy issues
▶️Lack of human empathy
▶️Unidentified customer inputs and questions
Nevertheless, it’s outweighed by the benefits:
▶️Decreases the possibility of abandoned carts
▶️Addresses customer queries more efficiently
▶️Automation of various processes
▶️Real-time status updates
▶️Lead generation
https://www.lumoa.me/blog/amplify-customer-experience-in-retail-with-conversational-ai/
#ai #conversationalai #cx #customerexperience #technology #retail #ecommerce
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Accounting (and small business)
Every small business needs a bookkeeper, but few take appropriate advantage of accounting. Accounting is a way to turn organized books into insight. Particularly:
The reasons search seems to be getting worse
Even with the powerful Ecosia engine, but especially with Google and Amazon, it’s getting rarer and rarer that a search feels as though it finds just the right site or product or information on the very first try. There are a few reasons for this: