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  • Dominate Local SEO with Plugins

    submitted by /u/Proof_Assistance_824 [link] [comments]

  • Could marketing automation actually help me in this instance?

    It’s always been my dream to own and operate an online message board that earns money. I’ve always loved message boards for some reason. Here’s a good example of what I’m talking about: https://www.garagejournal.com/forum/ https://www.garagejournal.com/forum/threads/harley-jims-place.430175/ That one is quite popular, and I intend to replicate its look and functionality. But I need to know more about marketing it. Specifically, I’m want to learn the best method of automating the marketing for it. If possible. The board I’m creating will be for my local area. And there is a large facebook group for my town, where I could siphon members from. The closest thing I’ve been able to come up with for automating “marketing” for the board, would be to hire one of those Indian companies. Once hired, they’ll flood in and make a bunch of dummy accounts and posts, so that new members don’t arrive and see a ghost town in the beginning. There’s a catch 22 there, that you have to watch out for. In the beginning you have no members, so you don’t get new members. Thoughts, opinions? Thank you! submitted by /u/rondonjohnald [link] [comments]

  • Descript Tutorial for Marketers – Unlocking content creation & collaboration for marketing teams with Descript

    Hey there, I’m the community manager at Descript, and we’re hosting a tutorial for marketers this Thursday, at 11 am PT / 2 pm ET. We’ll be demoing how marketing teams of all sizes quickly create compelling content like social media assets, podcasts, YouTube videos, you name it, with Descript. We’re super excited to showcase how our AI-powered tools free marketers from the technical grind, so you can stay focused on storytelling, creativity, and collaboration. Sign up to joins us here: descri.pt/3ZHgD6I https://preview.redd.it/eyeshcmaxnca1.png?width=1200&format=png&auto=webp&s=d483d6a0a6ab0ece4096a87086b28de6f96badda submitted by /u/cromer98 [link] [comments]

  • Email deliverability 101: How to land more emails in the inbox

    https://app.livestorm.co/ortto/email-deliverability-101-webinar submitted by /u/sysadministrator_ [link] [comments]

  • The New Salesforce Ben YouTube Channel

    Last November, we relaunched our YouTube channel, and the response has been great. With a few new team members and more time to bring you content to help you advance your Salesforce career, we hope to achieve even more in 2023. Just in case you… Read More

  • Kickstart Your Salesforce Career with Trailblazer Virtual Bootcamps

    If you’re ready to accelerate your Salesforce career, a Trailblazer Virtual Bootcamp may be for you. These online, self-paced, low-cost courses are designed to support you as you build your Salesforce skills. With five Trailblazer Virtual Bootcamps available, including brand new bootcamps for Salesforce Associates… Read More

  • ContentCal Becomes Adobe Express: Here’s How Buffer Compares

    You may have heard the news that ContentCal is shutting down. While it’s always sad to see a valued tool go, the good news is that there’s another great option out there for managing your social media: Buffer. In this blog post, we’ll give you the lowdown on why you should give Buffer a try and how it can help take your social media game to the next level. So grab a cup of coffee and let’s chat about all the features that Buffer has to offer.What’s happeningContentCal is shutting down completely, which means as of the 31st March 2023 the tool will no longer operate in the future. The company has announced that they will be discontinuing their service and users will no longer have access to the platform after that. However, they are suggesting their users to test out Adobe Express as an alternative. Adobe Express is a content creation and marketing platform with some similar features to ContentCal. You’ll get the ability to schedule and publish posts on a few core social networks, which is great, however there are a number of key features like TikTok, analytics and reporting missing. Comparing Adobe Express to other social media management toolsContentCal and Adobe Express are two very different tools that are used for different purposes. ContentCal was a social media management tool that allows users to schedule posts, track analytics, and engage with their followers across multiple social media platforms. Adobe Express, on the other hand, is an app mainly allows users to edit and share photos.That said, Adobe Express does have some sharing functionality. Here’s what you get:Content Planning: Utilize tools that assist in creating and finalizing your social media themes, topics, and campaigns, and manage your social schedule through a user-friendly calendar interface.Scheduling: Optimize the reach of your content by scheduling it to go live at pre-determined times.Preview mode: Get a sneak peek of how your scheduled posts will appear to your followers before they go live.Publish: Streamline the publishing process by scheduling and publishing content across five social media platforms, Instagram, Twitter, Facebook, LinkedIn, and Pinterest.That said, there are some key features that we expect many ContentCal customers to miss. Here’s what you’ll miss: Analytics: No ability to track the performance of your social media campaigns and gain valuable insights with detailed analytics and reportingChannels: No TikTok, Google Business Profiles, or Mastodon channels available.Collaboration features: No social-specific features to work with your team in real-time with features such as team member permissions and approving on scheduled posts.Integrations: No integrations with popular apps like Canva, IFFFF, Dropbox, Google Photos, and One Drive.Engagement tools: No ability to monitor and respond to comments, messages and mentions directly from one app.Reporting features: No bird’s eye view of your social media performance and ability get detailed reports that include metrics such as engagement, clicks, and reach.Browser extension: No browser extension to easily share articles, images, and videos from any webpage,Affordable pricing: No free plan to test out the social media planning, scheduling and publishing features.These features may not be dealbreakers for you, and if so we’d encourage you to test out the Adobe Express to see if it’ll meet your needs. But if some of these features are important to you then it might be worth checking out another tool like Buffer.  What Buffer offersBuffer is primarily used by businesses, agencies and creators who want to manage their social media presence efficiently. It provides a single platform for scheduling posts across multiple social media accounts, including Facebook, TikTok, Twitter, LinkedIn, Instagram, Pinterest, Google Business, and soon Mastodon and YouTube. It also offers analytics to track the performance of these posts and engagement with followers. Additionally, Buffer includes features for team collaboration and content approval workflows, making it a great tool for larger organizations or teams that need to manage multiple social media accounts.Adobe Express, on the other hand, is a mobile app that is geared towards photography enthusiasts and professionals who want to edit and share their photos on the go. It offers a wide range of editing tools and filters, including cropping, resizing, color adjustments, and more. Users can share their edited photos directly to social media or other platforms, or save them to their device’s camera roll. Adobe Express is also integrated with Adobe Creative Cloud, which allows users to edit their photos with other Adobe apps, such as Lightroom or Photoshop, on their desktop.Here are all the features Buffer offers that aren’t available in Adobe Express 👇Advanced Analytics that allows you to track the performance of your social media campaigns and gain valuable insights with detailed analytics and reporting.A wide range of social media channels, including TikTok, Google Business Profiles, and Mastodon channels, providing flexibility and options for your social media needs.Collaboration features that allow you to work with your team in real-time with features such as team member permissions and approving scheduled posts.Integrations with popular apps like Canva, IFFFF, Dropbox, Google Photos, and One Drive, expanding the capabilities of your social media workflow.Engagement tools that enable you to monitor and respond to comments, messages and mentions across all your social media channels directly from Buffer.Reporting features that give you a bird’s eye view of your social media performance and detailed reports that include metrics such as engagement, clicks, and reach.A browser extension that enables you to easily share articles, images, and videos from any webpage, directly to your social media channels, schedule them for optimal timing, and view and manage your scheduled posts all from one convenient location.Affordable pricing options to fit any budget (including friendly agency plans), with a free plan available for testing out the social media planning, scheduling and publishing features.Overall, Buffer and Adobe Express are two different tools that serve different needs. Buffer is a social media management tool that helps businesses and individuals manage their social media presence, while Adobe Express is a mobile app for photo editing and sharing.Fancy giving Buffer a spin? Try it out for free.

  • Ticketing websites for events work around?

    I run events in my local area and certain venues do not allow me access to the ticketing information of attendees. I want to be able to have people buy tickets on my website and provide me with the funds for me to then have an automation that buys the ticket for the attendee using my credit card and has the ticket sent to them in their name. Having this process happen on my own site would allow me to properly be able to retarget the attendees using ads and I could also ask them to sign up to my mailing list in the process. Is there a way for me to execute this? submitted by /u/Impossible-Ad2808 [link] [comments]

  • Monitoring Transactional Emails in Salesforce Marketing Cloud

    Transactional emails in Marketing Cloud are “immediate, automated, non-promotional messages”, and are critical to business operations and customer satisfaction (for example, an order confirmation email following a purchase). The Transactional Messaging API in Marketing Cloud is the updated version of Triggered Sends in Email Studio.… Read More

  • Ryan Reynolds Offers A Glimpse Into AI-powered Marketing

    Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
    Artificial intelligence tool ChatGPT has been the center of debate online because there are still so many unknowns when it comes to using AI. 
    Is it ethical? Will it eliminate jobs? How can marketers use it to their advantage? 
    Ryan Reynolds is offering a potential answer to the latter in his latest ad for Mint Mobile.

    In the video, Reynolds shares the ad criteria provided to ChatGPT and reads the AI-generated script directly to the camera. He finishes the read calling the technology “mildly terrifying, but compelling.”
    Reynolds is no stranger to jumping on trending topics quickly through his media company Maximum Effort. Past examples include:

    The 2019 Aviation Gin ad that served as a response to the infamous Peloton wife controversy was released immediately after the original commercial went viral. 
    The now-pulled 2021 Peloton ad starring actor Chris Noth aired just days after his character Mr. Big was killed off of the “Sex and the City” reboot “And Just Like That…” On the show, the character suffered a heart attack after riding a Peloton.

    Back to Mint Mobile. Though we don’t know if Reynolds really used ChatGPT to generate the Mint Mobile script, the video offers a glimpse into how marketers can use AI tools to streamline their efforts and describes how many people feel about the possibilities of artificial intelligence — mildly terrified but compelled. 
    Marketing Snippets
    The latest marketing news and strategy insights.
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    Revamp your social media marketing strategy with one of these data-backed recommendations.
    Meta restricts ad targeting for teenage users. 
    How often should you post on social media? The HubSpot Blog ran an experiment to find out.
    Influencer marketing: 30+ key statistics you need to know in 2023. 
    TikTok rolled out a talent manager portal to help facilitate brand deals within the platform.
    Are marketers planning to leave Twitter in 2023? Here’s what a new survey had to say.