Author: Franz Malten Buemann

  • What Marketing Automations does your business need

    As the title says, what automations do you need or have you seen that are helpful – for your own business – for clients – and what’s on your wishlist submitted by /u/wolverinesfire [link] [comments]

  • CX Ops Roundtable this Thursday

    Hello r/customerexperience community! We are hosting our monthly CX Ops meeting this Thursday. We’d love to have you join us. This month we’re discussing a hot topic in 2023: A Forrester study recently found that 1 in 5 CX programs will be nixed in 2023, demand intrinsic proof, or ROI on CX – some saying CX teams might disappear that can’t show numbers. We will evaluate how to understand where you are with your current strengths: ROC quadrants. This is a view on tools you can use within your organization, understanding where you are with your data and experiences, and how to build off of them. We will discuss where you can go next. We hope to see you there! https://www.eventbrite.com/e/cx-roc-quadrants-where-can-you-next-win-with-cx-ops-tickets-510237804007 submitted by /u/jncreative [link] [comments]

  • How To Get Rich By Affiliate Marketing

    I created both a book and a discord that both explain how to get rich with affiliate marketing in which the discord tells you information and tips on how to get rich in afillate marketing for free and my book tells you what made me and helped me get money from affiliate marketing 1,000,000 Per Month Strat submitted by /u/WealthHackers [link] [comments]

  • Salesforce Data Cloud (CDP): Which Skills Do You Need on Your Team?

    In Finland, there is a saying that roughly translates to “a dear child has many names” – and by taking this, Salesforce’s flagship product must be a very “dear child”. Salesforce has gone through several iterations with naming its CDP product: Customer 360 Audiences →… Read More

  • BOBLOV C18 Wi-Fi 1080P Body Camera with OLED Screen:

    BOBLOV C18 Wi-Fi 1080P Body Camera with OLED Screen: https://amzn.to/40oL15j https://preview.redd.it/uwvmxez0d3pa1.jpg?width=916&format=pjpg&auto=webp&s=afaaf8b6855e7110837461332ed4af15927e3c7a submitted by /u/hbline [link] [comments]

  • SIP Trunking vs VoIP: What’s the Difference?

    SIP and VoIP are two acronyms often used by call center managers who sort of know what they mean, but also sort of… don’t.  Fair enough! Acronyms abound in the call center universe. It can be very tricky to navigate the intricacies of call center management and technology, and often, the language used just makes things more confusing. 
    When it comes to VoIP and SIP, the terms are often used interchangeably, but they are different, and knowing these differences can add strength to your call center processes. We’re here to help! Let us explain the ins and outs of VoIP, SIP, and SIP trunking, and demonstrate how they can complement each other in your contact center environment.
    Athough we introduced this topic with the hundred dollar question (what’s the difference between SIP and VoIP?), a better question is:

    How do SIP and VoIP work together, and how can my contact center benefit? 

    VoIP, SIP, and SIP Trunking 
    Let’s start with some definitions.  
    What is VoIP?
    VoIP is an acronym for voice over internet protocol and, in some ways, that says it all. A VoIP call is an internet-powered voice call, and a popular alternative to the good old-fashioned landline phone call. 
    What is SIP?
    SIP, or session initiation protocol, is different but closely related to most VoIP applications. SIP is a network signalling protocol for setting up, maintaining, or ending communications sessions, which can include (but is not limited to) VoIP calls. SIP also facilitates other types of communications over the Internet, including multimedia messages like video calls, texts, and photo sharing.  
    What about SIP trunking?
    And where does the term “trunking” come in? In the before-Internet days, a trunk referred to a telephone line that served multiple customers, instead of one telephone line for one customer. Similarly, SIP trunking allows for shared access to a telecommunications network by multiple users. It’s common to think of a SIP trunk as a bundle of phone lines, but in fact, it’s really a single (virtual) connection with the capacity to host many simultaneous calls.  
     

    What are the Differences? 
    When considering VoIP and SIP trunking technology, there are a few key differences that illustrate how they work, and more importantly, how they work together: 
    As we’ve mentioned, VoIP services offer only one type of communication: voice calls over the internet. SIP, on the other hand, is more versatile and can handle multiple types of sessions, including VoIP or voice calls, video calls, text messages, and more 
    The vast majority of providers offer SIP to enable peer-to-peer VoIP calls and PSTN interconnection. SIP is the most popular protocol in the VoIP suite used by carriers today. Its ubiquity offers many advantages to its users, including easier implementation and reliable compatibility with many systems. 

    FACT:
    Flexibility and convenience for your customer should be top priority to help boost your customer satisfaction scores. Fonolo Voice Call-Backs empower your customers by giving them the option to “press 1” for a call-back. Fonolo will then wait in queue for the customer and they will receive a call-back once it’s their turn.  

    What are the Benefits of using VoIP and SIP Trunking Together? 
    SIP and VoIP work great together and there are a number of reasons why they’re such a popular combination in the modern contact center.  

    Both systems provide cost savings to contact centers over traditional PSTN systems. 
    Customers can choose voice, video, or other channels with a SIP-enabled call center. 
    SIP-enabled VoIP calls scale with your business easily to accommodate growth. 
    You can reduce or eliminate hardware costs with the ability to deploy either system in a software-based environment. 
    They easily integrate with your other systems and vendors.
    The post SIP Trunking vs VoIP: What’s the Difference? first appeared on Fonolo.

  • How Marketers Are Preparing for A Potential TikTok Ban

    Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
    A potential TikTok ban is looming in the U.S.
    After the app has been banned on government devices and some college campuses, the Biden Administration threatened a nationwide ban if ByteDance, the China-based company that owns TikTok, doesn’t sell its stakes in the platform.
    If the app does get banned, it could have major repercussions for marketers who have invested heavily in the platform over the last three years.
    Though overall social ad spend is trending downward due to economic uncertainty, TikTok saw a 20% increase in ad spend during the first three quarters of 2022 with some agencies reporting that 25% of their social spend is dedicated to TikTok ads alone.
    While many companies are continuing to invest ad dollars in more established platforms, TikTok has untapped potential to reach new audiences that aren’t on other platforms. In January 2023 TikTok reached 850 million global users, though 40% of TikTok users aren’t on Facebook, and 63% aren’t on Twitter.
    Some agencies and brands are pulling back their TikTok advertising spend to see how things shake out, while others are continuing to invest to continue getting reach on the platform while they still can.
    In the meantime, TikTok is trying to ease the concerns of advertisers to keep the ad dollars rolling in.
    It’s worth noting that advertising reach isn’t the only concern marketers have when it comes to a TikTok ban.
    The app has been fruitful for organic marketing plays and viral moments, both of which could be limited if marketers are relying solely on platforms such as Instagram and Facebook, which limit organic reach to an account’s followers.
    Marketing Snippets
    The latest marketing news and strategy insights.
    LinkedIn just launched its first podcast academy to connect podcast hosts to programming and coaching opportunities.
    Most popular types of content: the seven pieces of content your audience really wants to see per new data from the HubSpot Blog.
    YouTube just released its 2023 priorities which are centered around supporting creators, leveraging AI, and fostering community.
    TikTok recently introduced a third feed dedicated to STEM content.
    The FTC is probing major social media platforms for more information on how they handle misleading ads.
    AI stats: 20 data points about artificial intelligence marketers need to know in 2023.

  • Effective Inbound Marketing in 2023

    Inbound marketing, if done right, can unlock a flood of new customers and potential growth for your business. But the strategies are always changing. Like anything else, it’s always smart to adapt and combine known marketing skills with new developments and trends to keep up… Read More

  • Would you use an AI-Powered buyer persona generator?

    Hi everyone, I wanted to share a free AI-powered tool that I’ve created which can be useful for UX designers in generating user personas. Please note that this tool is not meant to replace actual research, but rather to provide a starting point for generating ideas, particularly when resources, time, or access to certain user types are limited. The tool is called QoQo and it offers features such as copy, personas, journey mapping, and interviews that can be accessed through Figma. QoQo.ai – Copy, personas, journey mapping, and interviews. – Figma I’m currently considering the possibility of adding Buyer personas as a future feature to the tool. I would love to hear your thoughts on this and whether you think it would be helpful. Thank you! submitted by /u/Tokail [link] [comments]

  • The answer to every question

    If the thing of the moment is the answer to every single question, you might be in a bubble. If, regardless of the problem, the answer is crypto, homeopathy, or the internet, or perhaps GPT, essential oils or decarbonization, it’s possible we’re taking an easy way out. A new technology or approach could be the answer to a bunch of questions, but not all of them.

    The bubble might be just us, ignoring everything outside our comfort zone or incentive range.

    Or it could be widespread, the culture carried away with the one thing that changes everything.

    Everything is going to change, it always does, but nuance matters. Nuance requires patience, insight and awareness of the details. Sometimes it’s easier to just be in a bubble.