Separate Domain for Marketing Emails
I see some many companies (including large ones) use a separate domain when sending marketing or newsletter emails. Not just a subdomain but a different domain name. For example if the website is company.com the emails may come from company-news.com. Just curious on what the advantages are for using a completely different domain as the sender? Is it just to protect the reputation of the main domain? Are there any disadvantages of doing this? submitted by /u/fezziwig219 [link] [comments]