What customers expect from the retail contact center of the future

The line has officially blurred between digital and in-store experiences for consumers. With that comes big pressure on retailers to deliver a better customer experience (CX), with more than half (58%) of retail customers telling us that their expectations for interactions with their preferred brands and retailers are higher than a year ago. The contact center plays a huge role in elevating and unifying the customer experience. Most CX professionals (74%) said that customer interactions with the contact center have a significant influence on CX—a share anticipated to rise to 90% within two years. Full article: https://www.talkdesk.com/blog/future-of-retail-contact-center/
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