Improve Loyalty and Increase Revenue with Customer Service

The rewards of exceptional customer experience are undeniable. We can hear the evidence knocking on our office doors. And exceptional customer experience is profitable. Eighty-six percent of buyers will pay more for a great customer experience. Additionally, a study from PWC shows that great customer experience generates up to 16% more revenue. But the draw of great customer experience isn’t simply more revenue. The downside to poor customer experience could be catastrophic. Surveys show almost a third of customers (32%) will sever ties with a brand they value following a single negative experience. Let that sink in. Full article: https://www.genesys.com/blog/post/improve-loyalty-and-increase-revenue-with-customer-service
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