Can anyone help with new ideas?
Hi all I’m currently writing an outbound cold email campaign for a client in cyber-security: I straight up don’t have experience – my boss is sending them out through Klenty. The offer: UK based software firm that delivers security solutions to businesses He’s said that the email marketing so far has hit a stagnant spot, and that he’d like fresh new ideas on the table. What I’ve currently written: Split A( benefit focused sequence) That part seems so be okay with higher ups. However, its basically what they’ve done already.. However, after proposing a loss aversion angle for split B to use against the control(split A), higher ups seem to think that this angle is too obviously salesy.. I am really struggling to find an effective angle to use for Split B.. Does anyone out there have experience writing for cyber-security? submitted by /u/Internal_Ad8442 [link] [comments]