What is campaign management?
A campaign is an effort to increase conversions, engagement, and loyalty. Campaign Management allows users to define a target audience and then create, execute, manage and track campaigns to achieve their marketing goals. Campaign management is the process of planning and executing the development, monitoring, and fulfillment of an advertisement or marketing campaign. During this experience, you will learn how to set strategic objectives and targets while developing a campaign that resonates with customers to bring in more business. Managing a campaign is one of the most important parts of running any digital marketing program, whether it’s a traditional marketing campaign, like an email newsletter, or a social media post. Marketing and Campaign management is a challenging business. A critical aspect of campaign success is properly managing changes in its plan. submitted by /u/assiduusglobalinc [link] [comments]