Why is CX still such a fuzzy word? A rant

I’ve been looking for new CX roles but every salary and job-hunting website I check gives me irrelevant results. If you look for “Customer Experience ____” (Lead, Manager etc) I still get roles for:
Customer Support Customer Service Advisor and so many more roles that are simply not even in the same field (lots of Retail positions).
Why are we still at this point in the game in 2021??? It frustrates me so much. Customer Service/Support is part of CX of course, but if I were looking for these kinds of roles I would search for them?? Don’t get me started on finding salary data that actually match the role I’m looking for. Do you have the same experience? How do you find suitable positions online? Which website do you use? (I’m based in UK/Europe, lots of big websites are US-only)
submitted by /u/BlueRottweiler [link] [comments]