Facebook hides some targeting interests. For example, if you put the keyword “fitness” inside the ads manager, Fb will return only 25 interests. Bad news: there are actually 225 interests for the keyword “fitness” but Fb doesn’t return them into the Ads manager. Most advertisers are not targeting these. Good news: you can uncover all of these other interests by doing a simple API call to Facebook. I decided to build a tool to make it even easier for non-technical people. It’s entirely free to use: https://targetbear.com Let me know if you have questions. 🚀
submitted by /u/mikerubini [link] [comments]